This Week in Apps: TikTok goes to Congress, apps hook up with ChatGPT, Microsoft’s cell video games retailer plan

Welcome again to This Week in Apps, the weekly TechCrunch sequence that recaps the newest in cell OS information, cell purposes and the general app economic system.
The app economic system in 2023 hit just a few snags, as shopper spending final yr dropped for the primary time by 2% to $167 billion, in accordance with knowledge.ai’s “State of Cellular” report. Nevertheless, downloads are persevering with to develop, up 11% year-over-year in 2022 to achieve 255 billion. Shoppers are additionally spending extra time in cell apps than ever earlier than. On Android gadgets alone, hours spent in 2022 grew 9%, reaching 4.1 trillion.
This Week in Apps affords a option to sustain with this fast-moving business in a single place with the newest from the world of apps, together with information, updates, startup fundings, mergers and acquisitions, and rather more.
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TikTok tries to keep away from a ban in U.S. congressional listening to

Picture Credit: Chip Somodevilla/Getty Photographs
Thursday’s testimony by TikTok CEO Shou Zi Chew earlier than the U.S. Home Committee on Power & Commerce was largely unproductive. Representatives had been usually extra concerned with sharing their very own opinions, posturing and shouting over the CEO’s solutions to their questions, slightly than trying to study any actual intel about how TikTok works or what it does to guard its youngest customers from hurt.
Total, it appeared the listening to was extra for present than any kind of fact-finding mission — these reps already had their minds made up, for probably the most half, about whether or not or not the app must be banned.
Throughout the listening to, nevertheless, just a few reputable questions had been raised that had troubling responses. On the matter of Undertaking Texas — TikTok’s plan to maneuver all U.S. consumer knowledge off of its personal servers over to Oracle servers within the U.S. — it wasn’t clear how that may absolutely separate TikTok from its Chinese language guardian firm ByteDance. As one line of questioning identified, TikTok staff use an inner software program program often called Lark — a kind of Chinese language Slack — to speak with their ByteDance colleagues. TikTok’s CEO studies to ByteDance’s CEO, Liang Rubo. Chew additionally admitted that even below Undertaking Texas there have been exceptions that may enable knowledge to depart the nation for “interoperability functions” and he must “get again to your workforce” on the specifics there. And when immediately questioned about what kind of different software program or IT companies would nonetheless join TikTok to ByteDance below Undertaking Texas, Chew once more mentioned he must “get again to you” together with his solutions.

Picture Credit: Chip Somodevilla/Getty Photographs
As well as, the exec couldn’t affirm the place TikTok sells its knowledge. Chew mentioned he didn’t “imagine” they bought to knowledge brokers, however mentioned he must “get again” to Congress on who they might truly promote to.
Whereas Chew could also be right that at the moment’s TikTok isn’t doing extra knowledge assortment than U.S. social giants, it’s being held to completely different requirements. As a Chinese language firm with its arms on this knowledge, there’s the potential for the CCP to meddle in TikTok’s operations, the politicians imagine. Although that won’t have occurred but, there’s a risk posed by China’s 2017 Nationwide Intelligence Regulation, which compels companies to help in intelligence-gathering operations, if requested. TikTok claims it wouldn’t comply, however how might it not, if ByteDance is its guardian?
The Home reps additionally requested a variety of questions on minor security. Satirically, it was TikTok that led the best way on this space by being the primary of the large social apps within the U.S. to roll out in-app parental controls and lock down teen accounts. Nonetheless, harmful challenges have proliferated on its platform (although Meta was later revealed to have had a hand through which ones made the information!). And like different algorithmic-based platforms, there’s at all times a hazard that its suggestions might floor dangerous content material at instances.
Nevertheless, a few of the risks of social media aren’t distinctive to TikTok alone. Social media utilization total is contributing to elevated anxiousness, despair, physique dissatisfaction, disordered consuming and different troubles, together with suicide ideation, which is why it wants regulation or a minimum of some fundamental tips. However at the moment’s politicians don’t appear to have the ability to do the arduous work of really getting legal guidelines handed on this space, regardless of their bipartisan curiosity in doing so. They’d slightly placed on a present in Congress to make themselves look good to their potential voters to allow them to win their subsequent election.
OpenAI launches ChatGPT plugins, and a few of your favourite apps are already on board
OpenAI this week launched plugins for ChatGPT, which permit the bot to entry third-party databases and different sources of information, together with these on the net. The corporate mentioned it might begin with a small set of customers earlier than rolling out entry to the nonetheless now alpha stage product extra broadly. OpenAI can also be internet hosting its personal plugins, together with an internet browser and code interpreter and is now extending plugin entry to builders on its waitlist.
Quite a lot of firms customers know and love have already constructed plugins for ChatGPT, together with Expedia, FiscalNote, Instacart, Kayak, Klarna, Milo, OpenTable, Shopify, Slack, Converse, Wolfram and Zapier. For instance, OpenTable’s plugin can search throughout eating places for out there bookings, whereas the Instacart plugin can place orders from native shops.
To get began, customers decide a plugin to allow after they begin a dialog on chat.openai.com. In a demo on OpenAI’s web site, it reveals a consumer asking in plain language for “one nice restaurant suggestion on Saturday” and ” a easy recipe for Sunday” involving vegan meals. The OpenTable plugin finds an area restaurant with a reservation, then follows detailed requests for returning the recipe information and ordering substances on Instacart. (If solely this expertise was out there in Siri!) It’s simple to think about a future the place you may at some point work together with these companies via AI instructions, not by tapping round on apps’ screens. And having the ability to speak naturally to the AI might make companies simpler to make use of for everybody, not simply the technically inclined.
Microsoft plans a cell video games retailer
Microsoft is betting that incoming tech laws will enable it a option to compete within the cell gaming market alongside Apple and Google (and certain Epic Video games, if issues go its method). In an interview with the Monetary Occasions this week, Microsoft gaming head Phil Spencer famous that the EU’s Digital Market Act (DMA) is predicted to enter impact subsequent March, which might enable firms to load their very own app shops on Apple and Android gadgets. And Microsoft desires to just do that.
“We wish to be ready to supply Xbox and content material from each us and our third-party companions throughout any display the place any person would wish to play,” Spencer instructed the FT.
Microsoft had already hinted at its plans to launch an Xbox-branded cell recreation retailer that may leverage content material from Activision Blizzard — assuming that deal features regulatory approval. The sport maker’s IP might assist Microsoft seed a brand new recreation retailer due to its titles like Name of Obligation Cellular and people from the Sweet Crush franchise. Microsoft has additionally acquired a variety of gaming studios over the previous a number of years, together with Ninja Principle, Playground Video games and Bethesda proprietor Zenimax Media.
If issues progress as deliberate, the cell apps and video games market might have a completely completely different form within the years forward. Netflix can also be seemingly betting on this modification, prepping its personal huge library of video games that include a Netflix membership. In the interim, the video games are only a perk of membership, but when at some point Netflix might launch its personal video games retailer and fill it with titles, it appears it could select to increase to paid video games as nicely.
- Google says it prevented over $2 billion in fraudulent and abusive transactions by way of Play Commerce final yr, in an replace probably designed to persuade builders to not change to third-party billing.
- Google took down a whole bunch of mortgage apps from the Play Retailer in Kenya following the launch of a brand new coverage, which requires digital lenders within the East African nation to submit proof of a license to function. The brand new coverage went into impact in January.
- Samsung mentioned its gadgets will rise up to 4 generations of One UI and Android OS upgrades. The corporate had beforehand promised 3 upgrades. The expanded dedication might be provided on choose Galaxy S sequence, Z sequence smartphones, A Sequence and tablets.
- Three massive Android producers in China — Xiaomi, Oppo and Vivo — introduced a partnership to make it simpler to modify gadgets. The businesses will provide a migration instrument that can assist customers in China transfer their information and different cellphone knowledge between the businesses’ numerous smartphone fashions.
- Google flagged a number of apps made by Chinese language e-commerce big Pinduoduo as malware, alerted customers who had the apps put in and suspended the corporate’s official app for safety considerations whereas it investigates. Google Play Defend, the Android safety mechanism, was additionally set to dam customers from putting in the malicious apps.
Apple
- Apple points the Launch Candidate variations of iOS 16.4, iPadOS 16.4, watchOS 9.4, tvOS 16.4 and macOS Ventura 13.3.
- Apple’s iOS 16.4 contains new options like voice isolation for calls, which “prioritizes your voice and blocks out ambient noise round you,” says Apple’s launch notes. It additionally sees the return of Apple Books’ curling animation and brings duplicate detection to iCloud Shared Picture Libraries.
- Code within the iOS 16.4 beta additionally leaked what appear to be references to new AirPods and Beats earphones.
- Apple mounted a bug that was permitting some Apple Music customers to see different individuals’s playlists of their libraries.
AI
- Adobe embraces generative AI. The corporate this week launched its new Firefly household of generative AI fashions and generative AI instruments aimed toward entrepreneurs, with its enterprise providing, Adobe Sensei Generative AI Companies. Firefly affords a mannequin designed to generate photos and textual content results from descriptions. The mannequin will quickly have the ability to create content material throughout Adobe apps, together with Categorical, Photoshop, Illustrator and Adobe Expertise Supervisor after being given a textual content immediate. For now, it’s web-only whereas in beta.

Picture Credit: Adobe
- In accordance with a brand new evaluation of the AI app ecosystem from analytics supplier knowledge.ai, customers this yr have now spent greater than $14 million within the 10 highest-earning apps that publicize their use of ChatGPT or OpenAI applied sciences. In February 2023, these 10 apps mixed accounted for almost $5.9 million in world shopper spending, the agency says. And inside the first 20 days of March, the apps had been averaging $232,000 in each day shopper spending, up 11% from the common of $210,000 in February.

Picture Credit: knowledge.ai
Social
- Snap unveiled a brand new enterprise, AR Enterprise Companies, which affords the corporate’s AR Lenses and Filters to manufacturers. The SaaS enterprise contains Snap tech like AR try-on, a 3D product viewer, Snap’s SDK for AR experiences, and extra. Snap will work with purchasers to assist customise their options, which may also be built-in immediately into the enterprise’ personal apps and web sites. The corporate says 250+ million individuals out of its 375 million each day energetic customers now interact with AR on Snapchat.

Picture Credit: Instagram
- Forward of its congressional listening to, TikTok rolled out updates to its group tips. The corporate mentioned it overhauled the rules to make them simpler to know, and added new insurance policies on AI and local weather misinformation. Plus, it added extra element about its current insurance policies relating to civil and election integrity, age restrictions and expanded a bit protecting deepfakes.
- TikTok additionally introduced it had 150 million MAUs within the U.S., up from 100 million in August 2021. The corporate has over 1 billion MAUs globally.
Gaming
- Epic Video games introduced new animation instruments that make it doable to create life like facial animations utilizing video captured from an iPhone, the Verge reported from GDC. The instruments are an growth of the corporate’s MetaHuman creator instruments first launched in 2021.
- Epic additionally launched its Unreal Editor for Fortnite (UEFN) on the Epic Video games Retailer as a public beta. The software program contains most of the similar instruments Epic makes use of to create Fortnite, it mentioned.
- Plus, Epic introduced it is going to now share 40% of Fortnite income with anybody who designs “islands” within the recreation, which incorporates the cash the corporate earns from its in-game forex V-Bucks.
- Roblox rolled out new AI instruments, together with Code Assistant, which permits recreation creators to make use of textual content prompts to create code, and Materials Turbines for creating 2D surfaces in video games.
- Netflix introduced plans to launch 40 extra video games this yr and add Monument Valley to its lineup in 2024. Among the many new titles are Ubisoft’s Mighty Quest: Rogue Palace, an unnamed Tremendous Evil Megacorp recreation, and others. Monument Valley’s addition is fascinating as meaning the sport will nonetheless be a paid obtain for non-Nextflix members and out there via subscription on Apple Arcade and Google Play Go.
Productiveness / Studying
- Microsoft debuted Loop, a Notion competitor that gives a hub for managing duties and tasks that additionally syncs throughout Microsoft 365 apps and workspaces on the net. The debut model is on the market to customers with a Microsoft Account or Azure Energetic Listing account, however will “quickly” arrive on iOS and Android.
- Duolingo, a language studying app with over 500 million customers, is engaged on a music app, TechCrunch discovered. A job description seemingly confirms this plan, because it describes a candidate who’s an “professional in music training who combines each theoretical data of related studying science analysis and hands-on educating expertise.”
Messaging
- WhatsApp introduced a brand new Home windows consumer that brings efficiency enhancements and higher calling options. The app will enable for video calls with as much as eight individuals and audio calls with as much as 32 individuals, just like its cell counterpart. The corporate additionally mentioned it is going to enhance the variety of individuals allowed in group calls going ahead.
- WhatsApp additionally up to date its Communities product with new controls for group admins that give them the power to resolve who is ready to be part of a bunch. It should additionally now make it simpler to see which teams you could have in widespread with somebody.

Picture Credit: WhatsApp
Commerce
Leisure
- Spotify’s nonetheless comparatively new audiobooks service expanded to Canada, bringing the expertise to each English and French-speaking prospects. The service now has 350,000 titles out there and is stay within the U.S. and different English-speaking markets.
- Twitch mentioned it’s shedding 400 staff as a part of guardian firm Amazon’s bigger plan to put off 9,000 staff throughout divisions, together with AWS and promoting.
- Utah’s Gov. Spencer Cox signed two payments that regulate social media apps, making it the primary U.S. state to impose restrictions on the business. The shortage of federal regulation will probably see extra states take the identical path, which might turn into an enormous headache for compliance, as every state’s guidelines might differ. Utah’s new laws say that social media firms must age-verify all customers, obtain mother and father’ permission earlier than minors can open social media accounts, limit minors’ utilization of social media from 10:30 pm to six:30 am except a guardian modifications the settings, restrict private knowledge assortment from minors and permit mother and father to entry a minor’s accounts, together with all their posts and personal messages. Fines could be imposed for non-compliance. We guess Utah teenagers might be returning to texting fairly quickly!
- The subscription economic system could also be headed for a crackdown. The FTC this week proposed a “click on to cancel” rule that may require sellers providing subscriptions to make it as simple for customers to cancel their enrollment because it was to enroll. Be careful, Match and each meal supply service ever invented!

Picture Credit: Flash
- Newly launched Indian startup Flash affords a cell app the place customers can create an e-mail for use on all procuring websites, permitting them to earn coupons and money again as an alternative of bogging down their inbox. The corporate raised $5.8 million in seed funding from a variety of traders, together with World Founders Capital (GFC), White Enterprise Capital and Zinal Development, and others.
- OP3N, a startup described because the “Web3 model of WhatsApp meets Amazon,” and makers of blockchain chat app Superapp, raised $28 million in Sequence A funding, valuing the corporate at $100 million. The spherical was led by Animoca Manufacturers and included Dragonfly Capital, SuperScrypt, Inventive Artists Company and NEA’s Join Ventures, Republic Crypto, Avalanche’s Blizzard Fund, Galaxy Digital and Warner Music Interactive.
- Snap quietly acquired Amsterdam-based 3D-scanning studio Th3rd within the second quarter of final yr. The startup’s tech and workforce are serving to with Snap’s AR efforts.
Zigazoo

Picture Credit: Zigazoo
Hoping to capitalize on the TikTok drama this week, startup Zigazoo introduced the launch of a TikTok-like app for Gen Z customers. The corporate beforehand provided an analogous video app for Gen Alpha youngsters, however is now increasing to older teenagers. Its new Gen Z-focused app is a video thread-style platform, however not like TikTok, it doesn’t enable customers to remark. As a substitute, customers can solely reply to one another with different movies, which the corporate believes might scale back trolling. The startup hopes to create a extra optimistic atmosphere the place customers can share movies that includes dance, music, vogue, gaming, memes and extra. You may learn TechCrunch’s full assessment right here.
Hipstamatic
Hipstamatic is again. Amid consumer complaints over the present state of Instagram, Hipstamatic returned to the App Retailer at the moment with a relaunch of its social community for iPhone pictures lovers. Its refreshed app, which can at the moment substitute Hipstamatic X on the App Retailer, will provide a chronological feed, picture filtering instruments, no advertisements and no TikTok-like feeds or movies. Customers will earn stamps as an alternative of likes, and can browse “stacks” of photographs, as an alternative of infinite feeds.
Throughout its decade-plus existence, the corporate had rolled out variations on its authentic idea, like its quirky Hipstamatic X for analog pictures lovers, whereas additionally sustaining Hipstamatic Traditional, one of many first apps to obtain Apple’s “App of the 12 months” award.
With its revamped app, the corporate will attempt to convey a few of its earlier pizazz to a technology that’s chasing retro tech, choosing issues like flip telephones and wired headphones at instances for the “aesthetic.” The app will monetize by way of a $4.99 per 30 days subscription (or $29.99/yr), which unlocks its premium filters, modifying options and different perks like claiming your most well-liked username.
Woolly

Picture Credit: Woolly
The gradual however regular Twitter exodus has introduced a brand new abundance of third-party Mastodon apps like Ivory, Mammoth and Ice Cubes that join customers to the more and more fashionable open supply and decentralized social community. Right this moment, we will add another app to that listing with the launch of Woolly, one other solidly constructed iOS Mastodon consumer targeted on providing a extra customizable house display, threaded views for studying longer conversations and a TweetDeck-inspired structure for the iPad.
The principle differentiator between this app and others is its strategy to house display customization. With Woolly, customers can pin issues like a number of distant timelines, lists, bookmarks, search, hashtags and even different consumer profiles on to the app’s predominant tab bar, enabling fast and easy accessibility to your favourite content material. Plus, on iPad, you possibly can entry a panorama view with columns, just like TweetDeck. Learn TechCrunch’s full assessment right here.